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Five Things Associations Can Do To Generate Revenue When Selling Sponsorship Packages In Virtual Events

There are so many ways in which you can generate revenue by selling sponsorships in virtual events but fear not! We're here to help. Having spoken with and worked alongside hundreds of associations, one thing is very clear: more and more associations are now trying to look past the effects of Covid and understand what the landscape will look likewhich is where virtual events come in.

How One Association Saw Fundraising Success and 10x ROI With a Virtual Event in 2020

CALCON is a fundraising event above all; each year, the conference has a financial goal that must be met during the event to continue CAL’s advocacy efforts and keep the lights on. In 2020, despite the pandemic, they hosted a virtual event that cost 50% less than normal to attend and raised ten times the cost of hosting. But it wouldn’t be possible without the reputation CALCON has built amongst professionals; for that reason, it was crucial the virtual event platform can deliver the same level of experience, learning and networking opportunities.

Hosting a Successful Virtual Trade Show: Tips and Best Practices for Associations

Hosting a successful virtual trade show isn't as simple as it sounds. We realize that virtual trade shows are still a fairly new concept and there aren't enough resources online to help guide organizations and associations in the right direction, but before we jump right into it and share our top tips for hosting a successful virtual trade show, it's important we emphasize why your approach to online events should be different from planning an in-person function.

Virtual Events in 2021: Everything You Need to Know

Virtual events dominated 2020 but what exactly are they and what are the benefits of hosting your next event online?

Sponsors in the Spotlight Featuring Bruce Rosenthal, Bruce Rosenthal Associates

Join us with Map Dynamics' Alexis Simoneau, CAE and special guest Bruce Rosenthal of Bruce Rosenthal Associates to dive deeper on the topic of Sponsors in the Spotlight.

Here's what we'll discuss:

  • New opportunities for virtual sponsorship benefits
  • Examples of year-round sponsorship engagement that's not dependent on your annual conference
  • How to transition benefits from in-person sponsorships in a new environment
  • Ways to ensure that your association stands out among the competition for sponsor support
  • Gaining staff and board buy-in for new sponsorship programs

Join us for this engaging discussion Tuesday, January 12th at 11:00 am ET.

How to Rock Your Next Virtual Trade Show: Raise the Roof with Revenue Featuring Scott Oser, Scott Oser Associates

Join us Tuesday, December 8th from 11:30am - 12:15pm ET as we host Scott Oser to discuss how to raise the roof on exhibitor revenue with the second installment of our Coffee and Connections series.

Here's what we'll discuss:

  • What to include in online-friendly exhibitor packages that deliver ROI
  • Sales tips for demonstrating the value and getting exhibitors bought in to the new format
  • Best practices for your exhibitors to optimize their virtual presence
  • Ideas for activities that bring together exhibitors and attendees for better buying connections

Register Here


How to Pump up the Crowd & Bring the Fun Factor

The Map Dynamics team invited our friend Teri Carden to talk about how to Pump Up the Crowd & Bring the Fun Factor in your next virtual event. In this discussion, we aimed to answer these questions: How can event leaders recreate the energy and excitement of in-person events in an online environment? How can event managers bring attendees together in meaningful ways AND craft memorable experiences while engaging safely at home?

Product Updates: Exhibitor Access for Tracking Statistics, Post Order API, and More

We've built tools for event managers to share statistics with their exhibitors and sponsors, add web-hooks to the registration process to send data to other services like an AMS for updates, and expanded offerings for exhibitor product and services listings.

BETA launch signup for our new floorplan editor!

It's been years in the making and Map Dynamics is closing in on a beta launch of our new floorplan editor.  Sign up to be notified about updates as they come in and to receive an invitation to play around with the new floorplan editor beta as soon as it's available.

Map Dynamics Coffee & Connections: How to Rock Your Next Virtual Event

Do you believe you can recreate the energy and excitement of in-person events in an online environment? Would you believe it if you were told that it’s possible to bring your attendees together in meaningful ways AND craft memorable experiences while engaging safely at home?

Pump up the Crowd & Bring the Fun Factor

with Teri Carden

Tuesday, October 27

10:30 - 11:30 am EDT

New Partnership Announcement

The Map Dynamics team is proud to announce an official partnership with the Tennessee Society of Association Executives.

5 Ways Virtual Trade Shows Benefit Your Business

The global pandemic has forced industries across the globe to pivot and evolve to adapt to the “next normal”. However challenging and uncomfortable, these necessary changes create room for opportunity—and one exciting opportunity is participating in trade shows - virtually. 


New Analytics Tools for Visitor Tracking + August Product Updates

Our event analytics have been beefed up to provide more insight into attendee behavior following the launch of new attendee access tools back in July. 

GSAE Annual Meeting Reflection: Our First In-Person Event Since COVID-19

Map Dynamics has long believed that having "boots on the ground" at events is a crucial part of understanding how to support event managers.  As in-person events resume across the country, we returned to attending events in person by dipping our toes into the water at GSAE. What follows are my reflections on my experience attending an in-person event that was conducted safely. 

Schedule Check-ins Make Contactless Sign-in a Reality

Whether your session is completely online or you're looking for a contactless solution for in-person events, Schedule Check-ins allow you to keep track of session attendance throughout your event.

Two Simple Networking Tips to Incorporate in Your Next Virtual Event

Online meetings are fairly new for a lot of us. As an active networker and virtual event attendee, I’ve put together two simple tips you can incorporate in your next online meeting to help your attendees connect in meaningful ways.

What's New From Map Dynamics in July 2020

New Features and Product Updates + New Partnership Announcement!

Tips for Exhibitor & Sponsor Engagement in Virtual Events

One of the most common questions we get lately is: How do I get my attendees to engage with my exhibitors & sponsors during virtual events? Here are some tips based on what we're seeing and learning. 

Managing Attendee Access to your Content

The content you provide at your event is valuable.  Limiting access can be complicated depending on the situation and the needs of the event.  Our system is built to provide a variety of access scenarios to meet this need.

NEW! Attendee management, access restrictions, and much more.

We launched a slew of new features last week that we'd like you to check out! We have so much more to come so please check back soon.