Getting the Most Out of Your Social Media: Become a Trusted Resource
Social media is an undeniable need for any business or organization today, but it can become a tricky asset to manage. What content is most important to share? How do you continue to gain and retain followers? How much is too much when it comes to talking about your own organization or product?
Providing Real Value: Success isn't all About "Hacks" and "Tips"
There are so many professional conferences and events to choose from today that the best way to attract participants is to make sure that you are providing them the “best bang for their buck.” How? Allow your event to provide real value by focusing on problem solving core concepts versus a list of life/career hacks.
The Good, The Bad, and The Ugly From a Trade Show Newbie
When I started with Map Dynamics a little over a year ago, I hadn't been to a single trade show. Now that I've got a few under my belt, I'm starting to lose my newbie status, but before I do, I wanted to take some time to share my thoughts on attending shows with little to no previous experience.
Best Practices for Using an Interactive Map
Interactive Trade Show Maps are growing in popularity throughout the Expo Industry. Though they have been around for at least a decade, the increase in demand for information at the fingertips of exhibitors and attendees means that the ability to display an exhibit hall in an easy to use digital way is in higher demand than ever before.
Budgeting Tips for Event Managers
In the quest to fulfill the vision, a little thing called budget is often overlooked when making the plans and arrangements for a show. If you go over the set budget, you will be cutting into your profit margin. So what’s the best way to make your team and supervisors happy without overspending? These tips will help keep you on track as you plan for your upcoming trade show.
Trade Show Managers: Keep Exhibitors Happy with These 10 Tips
A successful trade show means show management and exhibitors need to be on the same page and able to work together. How can both parties collaborate without fighting over their ideas for the event? Follow these tips and everyone will be happier and more relaxed when the time for the event has come.
How Infographics Can be a Powerful Trade Show Exhibit Promotional Tool
When it comes to promoting your trade show exhibit event, innovation is where it’s at. Right now, the hot trend is infographics. Long form content and blog posts are still alive and well, and you should definitely use them. However, failing to latch on to powerful new promotional tools could keep you from getting as many trade show exhibit booths at your next event as you otherwise could have.