From the Blog

January 18, 2012

How Other Associations Create Sponsorship Value with ExpoRep

It’s not a secret that sponsors help an event perform better by providing necessary funding.  But in order to get sponsors you have to provide value for their dollars. ...

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December 07, 2011

Start right with your website

No matter if you are a trade show exhibitor, manager or attendee, an online presence is necessary in today’s marketplace. Building a website for your company or brand can seem a bit intimidating, but the following four benchmarks ...

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November 30, 2011

Avoid simple mistakes to ensure a successful trade show

You’ve planned. You’re prepared. You’re ready to sell, sell and sell at the next trade show. Before the event, stop — and take this honest assessment to see if you’ve committed the five major mistakes that ...

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November 22, 2011

Creative Keys to Trade Show Success: After the Show

So your trade show event is over — now what? In the final segment of “Creative Keys to Trade Show Success,” I will explain how to establish and retain attrition with your exhibitors and attendees with these fresh ...

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